Profile

Andy has over 17 years experience as an integrated communications designer with 14 years dedicated in digital specialising in usability, strategic information design, online branding and user centric design direction. He is a member of the International Society Of Typographic Designers, UK Web Design Association, Information Architecture Institute and the Usability Professionals Association. In addition he has contributed work to industry publications such as Design Week, Creative Review and Digit as well as being published in the hardback 'Typographics'.

Anthem was formed by Andrew Hall, as a trading name for his consultancy services. His key experience is in providing design and communication strategies, user centred design direction, information design and deliverables for high profile clients.

What's his approach?

1. Strategic thinking - setting the objectives
"By applied strategic thinking, to ensure lasting business value. Getting clients to think – really think – about what the objectives are and what value they bring to their target audience."

2. Creative implementation - achieving the objectives
"Through creative solutions that are designed with a fundamental understanding of a business or initiative, allowing strategic creativity to help clients achieve their objectives."